GAZi has been the main sponsor of the German Bundesliga football (soccer) team VfB Stuttgart since the 2010/2011 season.
While the sponsorship of VfB Stuttgart by GAZi is a heartfelt matter for company owner Dr. Eduardo Garcia, it reflects most of all a logical connection of the brand values of an internationally active company with traditional roots in the region on one side of the Neckar river with those of an internationally active football team with traditional roots on the other side of the river. For these reasons, the tradition-rich club VfB Stuttgart, a Stuttgart company with an international orientation, fits ideally into the company's marketing strategy.
Among the professionals at VfB Stuttgart, we find players from the most varied of nations coupled with the astonishingly good local players from the youth division, without which German football would have to do without some of its national players. This togetherness, this integrative force is an outstanding supplement for the main sponsor GAZi.
